Date: 24 Nov 2016
Where: Bristol

The Anatomy of a BA


Business Analysts like people come in all shapes and sizes. Each is unique, with their own blend of character and abilities. Understanding your own make up can help you achieve satisfaction in your work and balance this with your personal life. By touching on eight elements of a Business Analyst's anatomy, this session will support you on that journey. Looking in the mirror at aspects including: motivation, brand, well being and capabilities, you will start to build a round picture of you as a Business Analyst. This picture will improve your confidence in what you offer and help identify how you might strengthen this for the future. 

Liz Carter

Ian Huke, Consultant at Perceptive Change, provides interim management and consulting services focused on leading change professionals and functions, with particular emphasis on Business Analysis. His interest in shaping change to meet organisational goals, aligning methods to effectively deliver objectives and coaching individuals to realise their true potential. He draws on experience gained working with a variety of organisations ranging from ftse100 companies to start up software houses.

The Power of Story


The telling of stories is as old as time...

They ignite our passion

They build connections and bonds

They create trust and inspire others

and yet according to Venture Capitalist Ben Horowitz, "stories are the most underrated skill [in business]"

So,enjoy a talk around a virtual campfire, and learn the power of storytelling.


Martin Maya


Debbie Clement-Large kick-started her creativity coaching & consultancy business in 2015 after a classic lightbulb moment. Prior to this Debbie had enjoyed an eclectic career; starting with acting, then writing young adult fiction, where the telling of stories was foremost.Debbie’s journey then took a serious detour when she qualified as a Chartered Management Accountant; turning her attention to telling stories with numbers.  With an innovative creative style, she found herself out of alignment with the adaptive style of accountants and rewrote her own story by qualifying as a Business Analyst.  It was then that she realised that, what was missing from both the personal and professional lives of the people she worked with, was the power of creativity; and Why Follow the Herd was born. Why Follow the Herd now reaches around the globe providing personal and professional creative training; covering topics such as creating resilience, creative and lateral thinking for generating ideas, promoting positive evaluation of ideas, and inspiring others with the power of storytelling. This new chapter in Debbie’s story has only just begun…


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