Date: 22 Feb 2018
Where: London

The Art of Storytelling and Business Analysis


You don't have to be a master orator to tell a good story. Everyone can tell a good story if you can put effective techniques and preparation into practice. This session will help you consider ways to adopt storytelling techniques in business and in your personal life to reach closer to your goals. 

At this presentation, we will look at how you can stand out from the crowd, whether literally in a social setting or when you present to an audience. During this session, the members of ‘The Capability Group’ at Nationwide will focus on how to:

  • enhance your message and communicate the goals you are trying to get across
  • use visuals, senses and emotions to aid your message, as truth be told, emotions plays a key role in every choice we make
  • connect with your audience
  • influence decision making and make your product, service or project memorable so that you leave a lasting good impression
  • demonstrate that time (and money) is worth being invested in you, your brand, your project and every aspect of your aspirations and dreams


Najima Basith is a Senior Business Analyst at Nationwide. She has a decade of experience in Business and Systems Analysis, within public and private sectors. Najima has taken on lead roles on several projects throughout their lifecycle including Project Manager. She graduated with a bachelor's degree in Information Systems with Business Management and working towards obtaining a Diploma in Solutions Development.


Clive Maduakolam is an experienced Business Analyst, mainly within Financial Services. He has experience working on strategic and tactical Business and Technology programmes delivering workable solutions and supporting the delivery of future state operating models. Clive graduated in Engineering at Queen Mary University and is a part qualified CIMA Management Accountant.


Bola Michael

Bola Michael is a hybrid Business Analyst/Project Manager who has extensive experience within Financial Services and the Legal sector, consulting for Lloyds Banking Group, Dell, Freshfield Bruckhaus Deringer, Reuters and Fujitsu. Bola has built a wealth of experience delivering complex solutions within Risk and Compliance. She currently works for Nationwide's Data & Analytics Portfolio delivering BSBC239.


Mihir Nakum joined Nationwide a year ago as a Business Analyst. He previously worked as a Business Consultant for financial institutions (HSBC, Direct Line, UBS, Barclays and Aviva) for 4 and a half years. Mihir has a Mathematics and Statistics with Management Degree from Brunel University and a Securities and Investment certificate from CISI.


The Cause, Removal and Prevention of Business Process Tangles


Business process tangles are a complicated and confused interaction of activities, without clear accountabilities, owners, inputs, and outputs. They often develop as companies grow and change, resulting in wasted time and resources. This session will explain how business tangles occur, how to fix them and how to prevent them. It will also explain why the ear buds in your pocket or handbag get tangled and how that relates to business process tangles.


Brian Hunt

Brian Hunt has over thirty years experience of business process design, improvement, and management in public, private and voluntary sectors. He specialises in removing process tangles and creating simplicity out of chaos.




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