Date: 30 May 2019
Where: Edinburgh

Being a BA with Bricks

Many of us remember putting together a collection of bricks to build whatever we could imagine.

Some of the world’s top CEOs are taking LEGO bricks to their office to play and solve their strategy problems, build their team, ideate new products and more. LEGO is being taught in prestigious business schools. As a BA I am finding ways to apply bricks to model building, discussion and involvement.

In this interactive workshop we are going to put together bricks to create models of business processes, organisations, stakeholders. Learn the power of metaphor and how to engage your own team in maximum participation through facilitation. We will build individual and shared models. We will also learn how to build consensus among a group of stakeholders. Finally we will apply these ideas to agile retrospectives.

Bring your imagination and look forward to a lot of fun.


LEGO® and LEGO® Serious Play® are trademarks of the LEGO Group.

LEGO®, the LEGO® logo, the Brick®, Knob® configuration and the Minifigure® are trademarks of the Lego Group. This workshop uses the Lego® Serious Play® Open Source Guide made available by the LEGO Group under a Creative Commons licence.

Peter Nelson is a member of IIBA (International Institute of Business Analysis), PMI (Project Management Institute) and IAF (International Association of Facilitators). Peter has worked in digital mapping, software development, testing, project management, business analysis, telecom systems engineering, networking, business continuity consulting, customer relationship management, broadcast engineering, special effects and workflow collaboration. Peter studied computer science, management, leadership, technical training, machine learning and continues to learn new techniques in quantum computing.


Peter has used BA tools to support many student businesses in the business school at Newcastle University and beyond. Peter is an advanced communicator and a member of Toastmasters International. Peter has been a speaker, event host and conference organiser. Peter is a regular participant in technology user groups in the North East area. Eg Agile North East, Ministry of Testing, Product Tank, Business Analysis and many more!


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