Date: 9 Jul 2020

As we go through this unprecedented situation, it is paving a new way of operation for the whole world, and everyone is required to adapt and remain relevant.  According to Darwin's Origin of Species, "it is not the most intellectual of the species that survives; it is not the strongest that survives, but the species that survives is the one that is able to adapt and adjust to the changing environment in which it finds itself". This means, what our customers and service recipients need from us will continue to change, and the way we provide services must keep pace. In addition to the technology progression in the last few decades, we are now witnessing a rapidly increasing shift in how we work, including our processes, to stay in the game. Technology will not constrain us but we must design more responsive and anticipatory processes that assure ways of working that are different to those in the past and that can rapidly change on a moment’s notice. BAs will need to adapt to this rapidly changing landscape, and therefore is the need for the topic. We’ll have the three panellists answering your questions for the whole session.


Adrian Reed is Principal Consultant at Blackmetric Business Solutions, and an experienced business analyst and a true advocate of the analysis profession. In his day job, he acts as Principal Consultant and Director at Blackmetric Business Solutions where he provides business analysis consultancy and training solutions to a range of clients in varying industries. He is a Past President of the UK chapter of the IIBA® and he speaks internationally on topics relating to business analysis and business change.  Adrian wrote the 2016 book ‘Be a Great Problem Solver… Now’ and the 2018 book ‘Business Analyst’

You can read Adrian’s blog at and follow him on Twitter at


Christina Lovelock is an experienced BA leader, has built BA teams ranging in size from 5 to 120 Business Analysts and champions entry level BA roles. She is active in the BA professional community, attending and regularly speaking at events in the UK and internationally. Christina is a qualified coach, an examiner for the International Diploma in Business Analysis and is also a director of the UK BA Manager Forum. She has co-authored the 2019 BCS book, Delivering Business Analysis: The BA Service Handbook, which shares insights and findings from research into Business Analysis, practical guidance for BA leaders and case studies from across the professional community.


Roger T. Burlton is the President of Process Renewal Group and co-founder of BPTrends Associates. He is the author of the pioneering book ‘Business Process Management: Profiting from Process’ and the standard ‘Business Process Manifesto’, now available in 14 languages. His Business Architecture column in is available to over twenty thousand readers. He developed and delivered the first Business Process and Business Architecture management classes in the world in 1991, certified today by universities in North America, Europe, Australia and South America and registered with IIBA as an official training source. He is is recognized as a world leader in transforming companies from traditional hierarchical organizations to process managed ones based on a Business Architecture model. He has led numerous initiatives to implement new business models, governance frameworks and process management capabilities for global corporations and government agencies. He continues to chair the most prominent business process conferences around the world which he has done on over forty occasions. Roger also contributed to the BABOK version 3 in the area of business process improvement. Most recently he has collaborated with John Zachman and Ron Ross to develop the Business Agility Manifesto.




To join the discussion, please sign in.