Date: 22 Mar 2021

Changes in the delivery of Business Analysis have been made inevitable by the Covid19 pandemic. 

Going forward, will this be for better or for worse, considering the vital role played by Business Analysts in IT and Enterprise Transformation? In what ways will the changes affect the way we conduct Business Analysis post-lockdown?

Hear the expert opinions of our distinguished panellists - Adrian Reed, Laura Brandenburg and Linda Parker as the Industries tries to navigate a post-lockdown and post-Brexit economy.

Laura Brandenburg, ACBA, CBAP, internationally-recognized leader known for helping mid-career professionals start and succeed in business analysis careers. She is the founder of Bridging the Gap, the best-selling author of How to Start a Business Analyst Career, and the creator of The Business Analyst Blueprint® certification program and the Applied Certification of Business Analysis™ (ACBA).

Laura brings nearly 20 years of experience in the business analysis profession, filling several different full-time business analyst positions, as well as contributing as a consultant, hiring manager, trainer, and career coach. She believes that we build our profession one business analyst at a time, and her life purpose is to help others achieve more confidence and live their best life.


Linda Parker has been a successful Business Analyst for over 30 years and, for her, the role never grows old. Her avid interest in other people, and keenness to learn and improve, means she loves being a BA. She is a self-confessed BA nerd!

For the last 11 years, Linda has been an independent contractor and has extensive experience in business analysis, having worked for major large international companies across many different industry sectors, public and private.

Linda was awarded European BA of the Year in 2019 and is an active committee member of IIBA UK, working within the Scotland branch.


Adrian Reed is a true advocate of the analysis profession. In his day job, he acts as Principal Consultant and Director at Blackmetric Business Solutions where he provides business analysis consultancy and training solutions to a range of clients in varying industries. He is a Past President of the UK chapter of the IIBA® and he speaks internationally on topics relating to business analysis and business change.  Adrian wrote the 2016 book ‘Be a Great Problem Solver… Now’ and the 2018 book ‘Business Analyst’

You can read Adrian’s blog at and follow him on Twitter at



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